Alert2Call is a unique software-as-a-service (SaaS) platform developed by DMV Telecom Ltd, designed to deliver instant phone call alerts by converting critical email messages into spoken voice notifications. Built to serve industries where real-time communication is essential—like security, server monitoring, healthcare, and IoT—the platform turns standard email alerts into automated text-to-speech (TTS) phone calls. Plexaweb handled the full stack, from web design to systems integration for this SaaS startup, delivering a robust digital product with seamless UX and enterprise-grade reliability.
While Alert2Call operates as a trading name of DMV Telecom Ltd, it needed its own brand identity—distinct yet consistent with its parent company’s professional image. We developed a clean, modern interface with SaaS-style UI patterns, strong typography, and subtle design cues that appeal to IT teams, operations managers, and system integrators. The brand positions Alert2Call as a no-fuss, high-reliability tool for mission-critical applications.
This project exemplifies UK SaaS web development done right—from the ground up. We designed and developed a custom WordPress theme, written from scratch for maximum performance and scalability. Unlike templated SaaS sites, this lean build gives full control over load speed, structure, and SEO optimisation. The site is fully responsive, with clearly defined CTAs and a layout tailored to technical buyers and engineers.
On the frontend, we communicated complex functionality in a simple, digestible format. On the backend, we integrated secure user sign-up, plan management, and FAQ content handling—all optimised for speed and maintainability.
Beyond the marketing site, we also engineered the backend platform itself. Plexaweb developed the full alert processing system that powers Alert2Call—including:
A custom email parser that identifies jobs and matches them to authorised senders
Dynamic TTS generation via integrated APIs (using leading text-to-speech providers)
Call initiation and routing via an in-house PBX system, with multiple failover trunks
Job-based logic that supports multiple recipients, timed schedules, keyword-based filtering, escalation, and retry attempts
This architecture ensures that alerts are delivered rapidly and reliably—with the same level of precision expected in alarm monitoring, industrial alerts, or IT server downtime notifications.
As a product aimed at reliability and urgency, every technical choice reflected that ethos. The frontend is lightweight, quick-loading, and intuitive, while the backend infrastructure is designed for high uptime and fault tolerance. The user dashboard and job management interfaces are clear, functional, and easy to manage—perfect for both single-site users and enterprise customers with multiple endpoints.
We host Alert2Call on high-performance, UK-based infrastructure that ensures low latency and high uptime. The system includes node-based load distribution, automatic fallback trunks for calls, and a queue management system that guarantees delivery—even under high load or failure conditions. With a 99.9% uptime SLA, the hosting stack matches the expectations of the platform’s core industries.
The result is a high-performing, reliable SaaS platform and website designed and built in the UK, tailored to users who can’t afford to miss a single alert. Since launch, Alert2Call has gained traction among IT professionals, alarm engineers, facilities managers, and system integrators. With scalable architecture and a clean online presence, the platform is positioned for growth across sectors where reliability isn’t optional.
